Diverse. Skilled. Vetted.
To be the best, you need to learn from the best.

Our subject matter experts

Sales Assembly works with 100+ Subject Matter Experts (SMEs) to develop and deliver content every year. By having such a deep roster of thought leaders throughout B2B tech, it ensures that we’re able to infuse diversity of thought, methodologies, and perspectives into our learning experiences.

We have a regimented process we use for vetting each thought leader and the content, to ensure the highest level of quality and impact.

1

Outcome Focused

All program sessions are built with desired outcomes and takeaways for attendees

2

Program Scheduling

Live programs are planned 4-6 months in advance to allow ample planning time by SMEs

3

SME Screening

All interested SMEs are pre-screened and interviewed by our programs team

4

Expertise Alignment

Approved SMEs are aligned to skills to teach on – the areas they’re experts in.

5

Optimization

We offer feedback on content and delivery and do dry runs of all live sessions

Thought Leader Stats & Attendee Feedback:
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Number of Subject Matter Experts who facilitated for Sales Assembly in 2024
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Percent of live programs over the past year with a โ€œgreat” or โ€œexcellentโ€ CSAT rating
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Average (out of 5) that our sessions receive on our โ€œeffectiveness of time off the floorโ€ rating
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Average monthly active learners who participate in at least one live course

Meet our thought leaders

100+ of the best leaders in tech, teaching your team the skills they need to improve their key metrics.

Where They come from
Anita Nielsen

Founder
LDK Advisory Services

Marina Golemis

SVP North American Sales
ShipBob

Erin Borkowski

VP of Customer Success
EVERFI

Geoff Hendricks

Key Account Executive
Challenger

Erin Carr
Customer Success Executive
Jake Bernstein

Director of Revenue Acceleration
SPINS

Jen Allen-Knuth

Founder
DemandJen

Jenny Floros

Founder
Advance Forward Consulting

Emma Galler

VP of Sales
Formstack

Josh Abdulla

Chief Customer Officer
LiveRamp

Justin Clifford

Chief Executive Officer
Bereave

Lisa Honaker

Sr. Director of Account Management
Highspot

Mark Smyth

Founder
Story Dynamix

Meganne Brezina

Sr. Director of Enablement
Seismic

Michelle Vu

VP Sales & CS
G2

Nate Nasralla

CEO and Co-Founder
Fluint

Sam McKenna

Founder & CEO
#samsales

Will Allred

Co-Founder & COO

Lavender

Todd Caponi

Founder
Sales Melon